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Webinars

Using semiotics in a brand audit

In the midst of the fourth Industrial Revolution, more than one-third of the skills we believe are essential for today's workforce will have changed according to the Future of Jobs Report from the World Economic Forum. ESOMAR in partnership with...

Catalogue: Webinars 2020
Authors: Chris Arning, Manisha Dikshit, Dinesh Ramchandani
May 6, 2020
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Citation

Arning, Dikshit and Ramchandani (2020a, May 06). Using semiotics in a brand audit. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/using-semiotics-in-a-brand-audit


Videos

Unscripting the script

Designing provocative conversations with consumers and stakeholders to spark strategic imagination.

Catalogue: Fusion 2019
Author: Manisha Dikshit
Company: Consumer Faces
November 10, 2019
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Citation

Dikshit, M. (2019a, November 10). Unscripting the script. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/unscripting-the-script-10876


Research papers

Unscripting the script

Designing provocative conversations with consumers and stakeholders to spark strategic imagination.

Catalogue: Fusion 2019
Author: Manisha Dikshit
Company: Consumer Faces
November 10, 2019
×

Citation

Dikshit, M. (2019a, November 10). Unscripting the script. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/unscripting-the-script